Want some proven and free ways to grow your email list? Get them from this blog!
There’s no denying it: email marketing is one of the best digital marketing strategies for small businesses that provides several benefits.
For instance, it can help to increase customer loyalty, target marketing, enhance customer service, increase website traffic, and more.
Moreover, the best part is email marketing is more cost-effective than many other marketing strategies.
According to professionals, the return on investment (ROI) of email marketing is $36 for every $1 spent, i.e., 3600% times the return on investment.
It also increases customers’ engagement with your business, leading to better and more trustworthy relationships.
That’s why, it’s essential to grow an email list fast!
To help you with that, the best Email Marketing Agency in Patna has shared some proven and free ways to grow your email list.
4 Ways to Grow Your Email List Fast (Proven and Free)
Before getting to the creative ways to grow an email list, the most important thing to remember is that quality is way better than quantity.
This signifies that collecting a few emails from people interested in your industry is better than collecting tons of spammy emails.
Now, without further ado, let’s get started with the ways!
You must know: Effective and Free Ways to Promote Your Small Business Online.
#1. Create Valuable Content
Content…Content…Content! Always and forever.
Content is an essential part of most digital marketing strategies nowadays. You can’t ignore the importance of relevant and valuable content.
That’s why one of the best ways to build an email list fast is by creating great content that your audience needs and will share with others.
For instance, you can create articles that answer the questions (keywords) that your audience/readers have about topics related to your industry/niche.
In addition, you can also share tips about how people can use their skills and experience in order to get ahead in their careers.
And when they find your content helpful and valuable, you can ask for their email in exchange for anything, such as newsletters, premium content, and more.
This way, you can grow an email list from scratch. And the best part is you’ll get genuine emails from people who are really interested in your industry, business, product, or services.
So, if you don’t have a content strategy for your business, the best Content Marketing Agency in Patna can help. Contact them now!
You may also like: 4 Free Content Writing Tools Online.
#2. Make Your Opt-In (Email) Form Simple
Making opt-in form complex or asking for several pieces of information can be a nightmare for your email list-building strategy.
In other words, if you ask for a lot of information about the reader, the chances are high that he/she doesn’t fill out the form, and you can’t get the email.
So, making your opt-in (email collecting) form simple will be one of the essential things that need to be done at the start.
According to professional email marketers, the simpler your opt-in form will be, the more email you collect.
There are a few things that you should consider while making an email form to grow an email list fast, including:
- Make it easy for users to fill it out.
- Design it to be mobile-friendly.
- Keep it lightweight that load quickly.
- Can be customized to match the look and feel.
- Compliance with data protection regulations, such as the GDPR.
By keeping all these things in mind, you’ll create the most converting email form, and it’ll be one of the best ways to grow your email list.
#3. Host Giveaways
Hosting giveaways is a great idea to collect emails from potential clients, customers, or readers.
The biggest mistake many businesses make is they host generic giveaways that offer their audience several gifts, coupons, cash, and more.
And they think they’ll get their emails in exchange to promote their products or services later.
But the sad reality is that most people use a dummy email to fill out the opt-in form and get those giveaway items.
That’s why, being the best Digital Marketing Agency in Patna, we suggest you to host giveaways where you offer something related to your business.
For instance, if you are in the digital marketing space, you can offer access to free tools, tips and tricks pdf, case studies, e-books, and more.
This may decrease the number of sign-ups or emails. But being a business owner, this isn’t bad news for you!
That’s because you’ll save a lot of money and effort by promoting your products or services to only those who are really interested in your products.
So, no matter in which space or industry you are, host a giveaway related to your business and which customers need or want.
#4. Grow Your Email List with Social Media
Social media can be a powerful and free way to grow your email list fast. You can do a lot of things to collect emails through different social media platforms.
Below are the proven tips that have worked for many businesses and also work for you to grow your email list with social media, including:
- The first step is to identify which social media platform would be most beneficial for your business. Set up your business profile on the platforms.
For instance, if you’re in a restaurant business, Instagram would be a great choice as you can share images or videos of your services as advertising materials.
- After setting up your account on social media platforms, it’s time to share valuable content with a clear call-to-action (CTA).
The CTA must tell your audience to subscribe to your email list and the benefits or perks they’ll get after doing that.
- Many social media profiles allow businesses to add sign-up forms, such as Facebook and Linkedln, so use them.
- As said, giveaways are a great way to grow an email list from scratch. Use social media platforms to promote your giveaway and encourage people to give their emails.
- You can also use social media advertising to promote your giveaways by targeting specific audiences or prospects and encouraging them to sign up for your email list.
Thus, these are the best and proven email marketing tips that you can use to grow your email list with social media.
Note: Always remember to be consistent on all the social media channels that you use for your business, as consistency plays a vital role in making or breaking a relationship.
Try this: 4 Tips to Increase Engagement on Your Instagram Profile.
Conclusion
Being a business owner, there’s a myth you must have heard of; if you don’t have a lot of money to spend on marketing, you can get to the right customers.
As said, it’s a myth! Saying more precisely, it’s hardly right!
Getting your business out there in front of your target audience or potential customers isn’t hard if you have an email list.
However, it’s essential to collect the emails of people who are really interested in your industry, business, or products that you offer.
You can use these emails to promote your products or services directly to customers with higher conversion chances.
Moreover, it’s actually pretty easy to grow your email list fast with the right strategy and approach.
That said, we’ve discussed the 4 best ways to build an email list for free that has worked for many businesses worldwide.
So, if you’re really serious about growing your business, apply those email marketing strategies to your business. Or contact the best Email Marketing Company in Patna to get the work done!