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5 Easy SEO Link-Building Strategies That Actually Work

5 Easy SEO Link-Building Strategies That Actually Work

by Shivam Singh / Monday, 09 January 2023 / Published in Search Engine Optimization
link building strategy
4.7/5 - (16 votes)

A top-notch link-building strategy is a way of acquiring high-quality links from other websites to yours.

This can help you improve the visibility and rankings of your website on search engine result pages (SERPs).

When other relevant websites link to yours, it indicates to search engines, like Google, that your site is valuable and trustworthy, leading to a better ranking position.

Furthermore, it also helps you improve the brand awareness of your business and drive tons of free traffic to your website.

However, building quality backlinks can be daunting if you don’t have an effective strategy.

That said, the best SEO Agency in Patna will share the best link-building strategy that has worked for many websites worldwide.

So, without further ado, let’s get started!

Table of Contents

Toggle
  • 4 Easy Link Building Strategy
    • #1. Check Competitors’ Backlinks
    • #2. Guest Blogging
    • #3. Broken Link Building Strategy
    • #4. Leverage Images to Build Links
  • Conclusion

4 Easy Link Building Strategy

Building high-quality backlinks from authoritative websites effectively drive traffic and improve search engine rankings and visibility.

There are many building links strategies; look at the best ones!

#1. Check Competitors’ Backlinks

One of the best links building strategies for websites is to check competitors’ backlinks and try to create similar ones.

This strategy is highly beneficial for individuals or businesses who have just started out and don’t know where to start the backlink journey.

So, to check competitors’ backlinks, there are a lot of free and paid tools that can help, such as Semrush, Ahrefs, MOZ, and more.

Moreover, these tools can help you get all the details of your competitor’s backlink, like when, where, and how they created the links.

You just need to follow the same procedure to get a high-quality backlink from a relevant website.

Note: Always remember to analyze the quality of the competitors’ backlinks. Only look for links from high-quality, authoritative websites, as these are the most valuable ones.

#2. Guest Blogging

Guest blogging is the most used and effective link-building strategy that involves writing articles for other blogs and websites in your industry.

In other words, you have to write high-quality, helpful articles for other relevant websites to get a backlink in exchange.

Moreover, in exchange for providing valuable content to websites (from which you want backlinks), you can include a link back to whatever webpage you want (of course yours).

Here are some tips for successful guest blogging:

  • Find relevant websites in your industry that accept guest posts.
  • Review the blog’s guidelines and requirements for guest posts.
  • Write high-quality, informative, and engaging content.
  • Pitch to the blog editor or website owner.
  • Ask to post and include a link back to your own website (webpage).

However, in most cases, authoritative websites don’t allow you to include a link at the very first. In that case, create and post a few articles and then ask for backlinks.

If you want a professional to manage all your link-building activities, you can contact the best Digital Marketing Agency in Patna.

#3. Broken Link Building Strategy

A broken link-building strategy is a way that involves finding broken links on websites (you want to build links on) and suggesting a replacement link.

This can be an effective and easy way to build high-quality backlinks as it provides value to the website owner by helping them fix broken links and improve their SEO.

In other words, it’s a win-win strategy for both link builder and provider as it’s beneficial for both search engine optimization (SEO).

Here’s how to use the broken link-building strategy to get high-quality backlinks:

  • Find broken links on other websites (Ahrefs is a great tool for this).
  • Determine the relevancy of the broken link, i.e., if it’s relevant to your website.
  • Reach out to the website owner and include the broken link and the URL of your similar resource.

If the website owner finds a similar resource a good fit and agrees to replace the link, they will typically add a link.

Note: Broken link-building strategy can be effective, so make sure to provide value by suggesting a replacement link that is relevant and helpful to their audience.

#4. Leverage Images to Build Links

Using images can be an effective and easy way to build links for your website.

Here are a few strategies you can use to leverage images to build links:

  1. Create high-quality, original, and relevant images. These could be infographics, diagrams, charts, or other types of visual content.
  2. Include a link back to your website in the image file name or alt text. This can help search engines understand the context of the image and associate it with your website.
  3. Share your images on different social media channels. This can help increase the visibility of your images and potentially attract backlinks. Also beneficial to get more traffic to your websites.
  4. Reach out to other websites and bloggers in your industry and ask if they use your images in their content. Make sure to ask for a link back to your website.
  5. Monitor your images using a tool like TinEye or Image Raider. This can help you find websites that are using your images without properly crediting your website. You can reach out to them and ask for a link.

Thus, you can improve your website’s visibility and search engine rankings by creating and sharing high-quality images and leveraging them to build links.

Hence, these are the top link-building strategy that can help you get a lot of free traffic and boost your ranking in SERPs.

Conclusion

A link-building strategy is a process of acquiring high-quality backlinks from other websites to yours.

With an effective and proven strategy, you can get links from relevant and authoritative websites that help to get tons of free traffic and better ranking on SERPs.

In the above sections, the best SEO Company in Patna suggested some of the best link-building strategies in 2022.

These strategies are highly beneficial for beginners who are just starting out with their website. Also, the ones who are serious about their growth.

So, tells us which link-building strategy you use the most.

Tagged under: advanced link building, how to create backlinks in seo, Link Building Strategy, Link Building Strategy 2023, Ways to Create Backlinks

About Shivam Singh

Hi, I'm Shivam Singh. I'm an SEO executive, professional content writer, and always an enthusiastic learner. I have been in the industry for a few years and worked on several projects and clients in various industries worldwide. I feel more than happy to help businesses or brands achieve their online marketing goals.

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