You have a business run, a brand to build, or a product to sell that too without wasting money, but don’t know how.
Well, 90% of people will suggest opting for digital marketing as it is the reliable and effective way to do it. But, it is not as easy as it sounds because there are numerous channels for marketing opportunities.
Among all those, Facebook is one such marketing platform that is famous all around the world. It has more than 2.7 billion active users and you and your friend must be some of them.
While scrolling the Facebook feeds you also have come across some ads offering you services and products. But do they work? Almost every person and newbie marketer ask this question to themself.
This is because sometimes they seem pretty annoying and you don’t want to click on them. So, in this blog, we try to figure out whether Is Facebook best for running ads or now we should move to another platform.
Is Facebook Best for Running Ads?
Almost every company that provides digital marketing in Patna Bihar will tell you to opt for Facebook marketing.
But, you don’t want to invest your money without knowing if is it good to run ads on Facebook or not.
Well, it’s ok if you think like that because, after the arrival of Instagram and other social media platforms, the popularity of Facebook seems to be fading.
But, let us tell you that it has not affected the ROI of Facebook ads. So if you were wondering, is Facebook still a good place to advertise? Then know that yes it is still effective and 100% worth it to invest your money on Facebook.
We as the best digital marketing company in Patna also advise our clients to go for Facebook marketing. According to data, the average person invests at least 34 minutes per day on this platform.
Because of its popularity and reliability, most people think that it must be expensive. So, are Facebook ads more expensive than Instagram or any other channel?
Well, interestingly in India Facebook is one of the most affordable marketing channels. Yes, you heard it right India has the lowest Facebook ad cost compared to the global average cost.
So those who were wondering if Facebook is best for running ads in India must be super excited to know that.
Benefits of Running Facebook Ads
Well, hold your horses as there are many other benefits of Facebook ads that most people aren’t unaware of!
#1. Micro Targeting
As one of the top digital marketing agencies in Patna, we understand the importance of micro-targeting. Facebook is one such platform that helps marketers to do so easily.
It is a very data-rich advertising platform that allows us to get in touch with a specific audience that is best for your business.
This is why every time someone asks us, What is the best app to run ads on? we tell them about Facebook.
#2. Cheap and Best
Those who know how to run Facebook ads for money are well aware of the importance of ROAS. Every marketer wants to get more value than they are investing in ads.
Well, Facebook is one of the most affordable advertising platforms out there. Most of the tools like Facebook Ads Manager, Facebook Ads Library, and many more are freely available by Meta.
The only money you have to invest is the cost of running the ads.
#3. Faster Results
We as the top digital marketing company in Patna always aim to provide our clients with faster results. Facebook as a marketing platform is best in that.
The moment you run your ads the the Facebook team starts showing those ads to your specific target audience which leads to faster results.
You can also possibly attract similar traffic to your target audience by using Facebook’s “lookalike” feature, which can be seen in high-converting Facebook ad examples.
#4. Different Ads Type
If you study the best Facebook ad examples then you will notice that they all are of different types. This is because Facebook offers a wide range of ad types for better results.
Those who know how to run Facebook ads for clients and businesses are well aware of the importance of this feature.
It doesn’t limit your creativity and allows you to create better visually appealing ads by adding different elements to it.
#5. Larger Audience Reach
What is more profitable, Facebook or Instagram? Well, it depends on what a marketer wants from his ad campaign.
If his goal is to reach more people then nothing will be better than Facebook.
As we have heard more than 2.7 million people use Facebook and this is why running ads on this platform allows you to reach a larger audience in comparison to any other social media platform.
That’s why you’ll find Facebook as the best marketing option in digital marketing courses in Patna city.
#6. Superb Analytics
Which social media is best for running ads? Well, the answer to this question will vary according to your needs and capability as a marketer.
If you are someone who loves to make decisions according to data then Facebook will be best for you. Facebook is best in providing data and analytics about performance.
Its capability of offering data is so good that some marketers say that you won’t find it anywhere else. It gives a wide range of performance data that helps in getting more out of ads running on this platform.
So these were some of the benefits of running Facebook ads. After being aware of all these benefits we believe you have an answer to your question “Is Facebook best for running ads or not?”.
Furthermore, if by chance you are super excited to run ads on Facebook then we suggest you be aware of some mistakes that you must avoid.
Mistakes to Avoid While Running Ads
If you have come this far in this blog then we believe you will not struggle with questions like “Which social media is best for running ads?” anymore.
Facebook is one such marketing platform that can help you achieve your marketing goals in no time. But, while running ads on this platform try avoiding these mistakes:
- Using the wrong ad Format
- Having only an ad set
- Targeting a broad audience
- Using too many texts
- Images are not optimized and catchy
Additionally, not having a crystal clear goal in mind is also one of the common mistakes that people make while running ads on Facebook.
From Clicks to Conversions: How Facebook Ads Drive Results!
While discovering if Facebook is best for running ads or not we conclude that it is worth it.
Those who are confused and wonder if they should run Facebook or Instagram ads can decide after knowing the benefits of running ads on Facebook.
Additionally, in this blog, we have also shed some light on the mistakes to avoid when using Facebook as a marketing channel.
However, if you believe that you don’t have that much knowledge of digital marketing to correct those mistakes or run effective Facebook ads then you can contact Candent SEO.
Our name comes under the list of the top 10 digital marketing companies in Patna for providing better and faster results.
Social media experts at our company have helped numerous small companies get more leads and customers.
Our proven and effective social media marketing strategies will skyrocket your sales in no time. So, wait no more and contact Candent SEO if you wish to dominate the market.
