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Free SEO Tools for Competitor Analysis – Best for Business

Free SEO Tools for Competitor Analysis – Best for Business

by Sakshi Bhardwaj / Friday, 26 January 2024 / Published in Search Engine Optimization
Free SEO Tools for Competitor Analysis
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Free SEO Tools for Competitor Analysis is one of the most crucial ways to get ahead in any field. It will not be fair if it’s not used in a competitive field like digital marketing.

With each passing day, more and more business owners are becoming aware of the power of Internet marketing. Gone are those when only a few people knew how to harness the power of this tool.

This popularity of Internet marketing has led to an increase in the number of competitors. This is why even the best digital marketing agency in Patna has started relying on free SEO tools for competitor analysis.

If you want to hire one such online marketing company, you must consult Candent SEO. We will help you to be ahead of your competitors.

Meanwhile, let’s discuss some of the best free SEO tools for competitor analysis in detail. 

 

Table of Contents

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  • Free SEO Tools for Competitor Analysis
    • #1. Ahrefs
    • #2. Similarweb
    • #3. Surfer 
    • #4. BuzzSumo
    • #5. Google Trends 
    • #6. Ubersuggest 
    • #7. Siteliner 
    • #8. Visualping 
  • Will Free SEO Tools for Competitor Analysis Work?

Free SEO Tools for Competitor Analysis

 Spying on someone may be wrong but getting inspiration from your competitor is not. This is what the competitor analysis tool helps you to do.

However, there are many tools like this that charge money, but there are some free ones too. Here are the names of 10 free competitor analysis tools for social media and other digital marketing works.

#1. Ahrefs

Who doesn’t know about Ahrefs? It is the most complete SEO tool that one could ever ask for. It provides you with numerous features that help you rank better on the search engine page.

Competitor analysis is one such feature of Aherfs that has helped many low-ranking websites in getting on top of the page.

While using this SEO software you can know about the pages that are providing links to your competitor’s websites.

This helps you to target those websites for getting links to your websites too. That’s the reason why the top SEO companies in Patna use Ahrefs to help their clients. 

 

#2. Similarweb

 A similar web is another competitor analysis SEO tool that is changing the digital marketing game. Most people tend to rely on this software because it makes the competitor analysis process much easier.

This tool provides you with the feature to see the competitor traffic sources. Additionally, it also makes you aware of the top players in your specific market.

Both these data can do miracles to SEO ranking if you know how to use them properly.

One should also remember the data provided by a similar web or any other tool is not 100% correct. But they are precise enough to get ahead of your competitors.  

 

#3. Surfer 

 The previous two competitor software are more backlinks-driven tools.

But this free SEO tool for competitor analysis lets you dive deep into the content of your competitors. Comparing your content with your container website will let you improve its quality.

Every marketer knows that nothing is more important than quality content when it comes to digital marketing. It has a unique content-scoring system that lets you analyze your content against your contenders.

Not only that it also helps you compare the SEO issues of your website in comparison to the others. So if you love making your marketing campaign using good quality content, then you must use Surfer. 

 

#4. BuzzSumo

 In the list of best free competitor analysis tools, next we have Buzzsumo. This tool also has features like the surfer that help you analyze the competitor’s content.

Buzzsomo makes you aware of those competitors’ content that is performing well at the current time in your specific market.

You just have to enter the keyword related to your sector in Buzzsumo and you will be provided with articles that have the most social activity.

This free competitor keyword research tool makes it very easy for the marketer to search content and content ideas that connect with the target users. 

 

#5. Google Trends 

 Those who are familiar with SEO must be aware of the google trends. Marketers use this software as a keyword research tool. It allows the user to track down the popularity of the keywords or Google search.

They not only allow you to track down the keywords according to the months but also cross geographical reasons. But how can it help in analyzing competitors?

Well, it may not give you an idea of the backlinks and content of your competitor. But one can check the popularity of their competitor’s brands or products. This data will help you to plan your digital campaign at the right time. 

You can also read >>> GoDaddy vs Bluehost which one is better?

 

#6. Ubersuggest 

 Ubersuggest is another famous SEO software like Ahrefs. It provides the user with numerous effective benefits and features that help in analyzing the competitors. This tool offers keyword suggestions, competitor insights, and fresh content ideas.

The ubersuggest’s content analyzer feature makes the user aware of their contender’s top-ranked pages, quality backlinks, and content strategies.

This tool also has a free Chrome extension that makes analyzing the competitors easier than ever. 

It’s very user-friendly, so those who are beginners should opt for this SEO tool to analyze their content. Overall Ubersuggest is a free SEO tool for competitor analysis. 

 

#7. Siteliner 

 In search of SEO competitor’s analysis tools, many marketers forget to get help from Siteliner.

Only a few of the internet marketing companies in Patna use their power to be one step ahead of their competitors. It helps the user to identify the SEO issue with the site.

For example, it will let you know about your competitor’s website’s broken links, which you can use as an opportunity.

You can provide your websites as a replacement for the competitor’s websites’ broken links. This will help you get backlinks from your competition which will result in a better ranking.   

 

#8. Visualping 

 Many of you may have not heard about this software as it’s the most underrated SEO tool. But this underrated SEO tool has helped the user to achieve great heights.

It aids in competitor analysis, by collecting the data on changes that take place on competitor’s websites.

In simple words, this tool keeps you updated about the changes your competitors make on their websites. If you sell products on your websites then being updated with the competitor’s price can be very useful.

 Use these 8 free SEO tools for competitor analysis to be on the top of your digital game. If you want to learn more in-depth about analyzing your competitors then Contact Candent SEO. 

We will help you understand more about your competitors based on our years of experience. 

 

Will Free SEO Tools for Competitor Analysis Work?

 We can say that using free SEO tools for competitor analysis can take your digital marketing game from 0 to 100.

They tell you about the competitor strategies and also about the latest practices that they are using to get ahead with you.

This is why we have provided 8 useful competitor analysis tools in this blog. Apart from these tools, getting in touch with digital marketing experts will also be very beneficial.

If you are looking for such digital marketing experts then come visit Candent. Experts at candent will tell you secrets of understating competitor’s behaviours. 

About Sakshi Bhardwaj

Hi, I'm Sakshi Bhardwaj. I'm an SEO executive & a professional content writer. Being in this industry for a few years and working on several projects worldwide has given me more realistic learning that can help your businesses or brands achieve their goals.

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